Got my regular Gibson newsletter update with this little gem of an article in it. They can't help the chest beating bravado but it's what's not being said that tweaks my interest.
My cynical side (or should that be realist side?) hopes this signifies the beginning of a wake-up call after years of corporate arrogance & falling standards.
If its the case, then it's about bloomin' time.
http://www.gibson.com/en-us/Lifestyle/Features/4henry-gibson-0714/
Always at the cutting edge of innovation and connectivity, Gibson Guitar is pleased to announce a new forum, 4henry.gibson.com, which will allow fans to speak directly with Gibson Chairman and CEO Henry Juszkiewicz. The forum will be a venue for serious discussion on topics ranging from guitars to marketing and business ideas.
“I would love to get suggestions,” said Mr. Juszkiewicz, “from how the company works to what products you would like to see from us.”
The user experience on 4henry.gibson.com will be significantly better than any previous Gibson forum. Using Invision Power Board, the page promises to be cleaner and have better usability, with real-time updates and connections to Facebook and Twitter. Members also can create their own user profile pages. Gibson.com also is pleased to announce that these improvements will appear on the Gibson.com forums in the very near future.
Registration is simple. Visit 4henry.gibson.com, click “register,” and fill out a membership form. Membership is free, but applicants will be asked to use their real identities and answer a few questions about musical instrument use, so that Mr. Juszkiewicz can respond more personally. Those who do not wish to join can still read the posts, though they themselves will not be able to post.
“We hope,” said Mr. Juszkiewicz, “by giving you direct access to management, we can make this a company that is much more responsive to its fans, and we can bring more people into our Gibson family.”
