domhatch
i think the ad is brilliant. the line that works best in the lyric is 'daddy's little blue eyes i come for you'. (in this version anyway.) the guy in the back of the van is 'daddy' from the first campaign - he's a prison inmate, one of many who are preparing to welcome the latest addition to the family; you, if you speed or drive drunk. this update to the campaign is awesome. i love the art direction, the client is as brave the second time around for going in this direction.
well done foxp2 on a great ad campaign.
and the nudies (not my favourite band, by the way), on a great redo.
dh
