Saddle and Nut wrote
Yes we are being ripped off. I will not buy any more Fender products based on their pricing.This applies to other brands as well. Perhaps its time the us the consumer start putting pressure on suppliers who take advantage of us the consumer. The retailers are not to blame
I'm not so sure the retailers are always devoid of responsibility when it comes to pricing.
A friend recently was shopping for a pedal and called the shop who stock that pedal and are the agents for SA. They quoted a price of X. Said friend, being the kind of person who spends time shopping for the best deal, called another shop who said "We don't stock that but we can get it from [the first shop]. We'll check with them and call you back."
They called back as promised. They quoted Y where X-Y = R150 (and where X < R1000)
So pricing in a retail outlet isn't necessarily influenced only by the big bad supplier.
The retailer is, of course, entitled to price things as they wish and we're entitled to shop around for the best deal.
